NEOM Islands

Al-Ula Tourism: A Rising Gem in Saudi Arabia's Landscape"

January 22, 2024


In recent years, the city of Al-Ula in Saudi Arabia has emerged as a burgeoning tourist destination, drawing attention and investments that signify its growing prominence on the global tourism map. With an impressive infusion of $10 billion in investments, Al-Ula is undergoing a remarkable transformation, poised for a future that holds even greater promise.

Investment Surge:

The surge in investments, totaling $10 billion, underscores the commitment to develop Al-Ula into a world-class tourist destination. Notably, an additional $3 billion investment is anticipated by 2024, signaling ongoing efforts to enhance infrastructure, accommodations, and overall visitor experience.

Visitor Statistics:

Al-Ula has witnessed a steady increase in tourist arrivals, with 180,000 visitors exploring its rich cultural and historical treasures in 2023. Looking ahead, the ambitious goal for 2024 is to welcome 240,000 visitors, showcasing a deliberate effort to attract a diverse range of travelers.

Ambitious Targets for the Future:

The long-term vision for Al-Ula extends far beyond the immediate years, with a grand goal of hosting 1.2 million visitors by 2030. Further solidifying its commitment to sustainable tourism, the city aims to welcome 2 million visitors by 2035, highlighting the confidence in its potential as a major global tourist destination.



Accommodation Expansion:

To accommodate the increasing influx of tourists, Al-Ula is undergoing a substantial expansion in its accommodation offerings. Currently boasting 1,000 rooms, the city plans to elevate this number to an impressive 9,000 rooms in the coming years. This expansion not only enhances the overall visitor experience but also ensures that Al-Ula can cater to the growing demand for quality accommodations.



The Allure of Al-Ula:

What makes Al-Ula a compelling destination for travelers? The city's allure lies in its rich historical and cultural significance, featuring ancient archaeological sites, stunning landscapes, and a captivating blend of modern amenities with traditional charm. From the iconic Madain Saleh to the captivating desert scenery, Al-Ula offers a unique and immersive experience for those seeking to explore the wonders of Saudi Arabia.

Conclusion:

As Al-Ula charts its course toward becoming a tourism powerhouse, the investments, visitor targets, and accommodation expansions underscore its commitment to sustainable growth and development. For those seeking a destination that seamlessly blends history, culture, and natural beauty, Al-Ula beckons as an enchanting destination worthy of exploration. So, why not plan your visit to Al-Ula and witness the evolution of this captivating city for yourself?


 

Saudi Arabia's Current GIGA Projects:

December 13, 2023
👉 NEOM – spanning 10,200 miles of resorts built with architectural excellence.

👉 Roshn – smart technology housing development scheme to build 400,000 homes, mosques, and schools.

👉 The Red Sea Project – a series of island resorts that will include 100 holiday villas.

👉Diriyah - a 7-square-kilometer UNESCO world heritage site that is going to house 21 restaurants, 6 museums, and 38 hotels.

👉 King Salman Park – expected to be the ‘largest urban park in the world’, spannin...
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Saudi Arabia’s NEOM: $500 bln mega-project unveils new food company Topian

December 11, 2023

NEOM has announced the launch of Topian, the NEOM Food Company.

Topian seeks to redefine food production, distribution and consumption through the creation of sustainable and innovative food solutions across five vertical pillars - climate-proof agriculture; regenerative aquaculture; novel foods; personalized nutrition; sustainable food supply and ESG, according to the official Saudi Press Agency (SPA).

The launch of Topian is supported by the Saudi Ministry of Environment, Water and Agricultur...


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